SanomaWSOY - Annual Report 2003


SanomaWSOY | Sanoma Magazines | Sanoma | WSOY | SWelcom | Rautakirja | Financials

In brief
Key figures
Organisation
Year 2003
Outlook 2004
Management
Companies

Rautakirja

Rautakirja operates in the Czech Republic, Estonia, Finland, Latvia, and Lithuania. The division consists of Finland’s leading chain of convenience outlets (R-kiosks), the country’s principal press distributor (Lehtipiste), Finland’s most extensive bookstore chain (Suomalainen Kirjakauppa), and Finland’s largest movie theatre chain (Finnkino).

Growth from international expansion

“Rautakirja’s goal is to grow faster than the overall retail and wholesale market. Truly nationwide operations and a strong market position are our other key elements.

“An important share of Rautakirja’s future growth will come from outside Finland. The Baltic countries are already part of our domestic market. In the future, we will focus increasingly on the developing markets of Eastern Europe.”

Erkki Järvinen, President & CEO of Rautakirja


Contents | Suomeksi | Print | Contact | Feedback | Download

Sales of magazines devoted to the home, cars, youth culture, and music all increased in 2003. A Lehtipiste outlet at the K-Supermarket Jättijako in Vantaa. Lehtipiste’s dispatch department is located in Vantaa. The number of Finns reading books has grown. Suomalainen Kirjakauppa’s bookstore at the Iso Omena mall in Espoo. R-kiosks are ideal for quick-impulse purchases. Veli Kojo at the new R-kiosk at Helsinki Station Square. Most of Rautakirja’s Finnish finance functions have been concentrated at the company’s new financial service centre. Tarja Åberg and Kirsi Vartiainen. Finnkino is the leading movie theatre chain in the Baltic region. A new multiplex was opened in Riga in Latvia in November. A Finnish-Norwegian partnership kiosk in Riga. Finnkino is the market leader in all the countries where it operates, such as Latvia. The number of Eurostrada outlets is not expected to grow significantly. The Eurostrada service area in Keimola.
SanomaWSOY
Sanoma Magazines
Sanoma
WSOY
SWelcom
Rautakirja
Financials