Seppo Kievari, President (until 31 March 2004), Sanoma Corporation (chairman)
Mikael Pentikäinen, President (as of 1 April 2004), Sanoma Corporation (chairman)
Veli-Pekka Elonen, Vice President, Administration, Sanoma Corporation
Pekka Harju, Vice President, Marketing, Ilta-Sanomat
Kari Kivelä, Managing Director, Startel Oy
Antti Kivimaa, Vice President, Development, Sanoma Corporation
Antti Mäkelä, President, Kymen Lehtimedia Oy
Eija Rinta, Vice President, Finance (CFO), Sanoma Corporation
Pekka Soini, Vice President, Marketing, Helsingin Sanomat
Jarkko Kyttänen, Secretary to the Management Group, Business Development Manager, Helsingin Sanomat